Posts Tagged ‘small business’

HP Introduces World’s First 27-inch All-in-One Workstation HP Introduces World’s First 27-inch All-in-One Workstation

February 23, 2012 1 comment

Category-defining HP Z1 workstation allows design professionals to unleash their creativity

HP today unveiled the world’s first all-in-one workstation with a 68.6 cm (27”) diagonal display.

Designed like no other, the display of the new HP Z1 Workstation snaps open so users can easily swap out parts and make upgrades without any tools required.

The HP Z1 combines a sleek industrial design with accelerated performance featuring Intel® Xeon® processors, NVIDIA Quadro graphics, support for more than 1 billion colors and HP’s world-class reliability.

Built for computer-aided design, digital media, entertainment, architects, education and independent professionals, the HP Z1 provides blazingly fast rendering and performance. It offers a full range of workstation-class graphics cards and processors, and is thoroughly tested and certified to work with today’s leading industry applications.

Whether it’s an engineer creating 3-D components, an architect designing buildings, a videographer editing event footage or photographer finishing photo shots, the HP Z1 gives creative professionals the power they need to bring ideas to life faster.

“The revolutionary HP Z1 creates a new category of workstations elevating the standard for design, performance, upgradability and serviceability,” said Fulvio Dona, HP Workstation Category Manager. “With its game-changing design and an experience that optimizes visual and computing performance, the HP Z1 will help attract new customers and expand our market leadership.” Read more…


February 21, 2012 1 comment

After reading all the great editor reviews and the not so great user reviews which of course matters the most, I decided to try out the device myself and write my own review from the perspective of an average African consumer. My review will be focused on three major points, SetupAffordability and Durability.

After pulling the device out from the carton and fixing in the in-tray and ink cartridges, just as the step-by-step manual states, all you have to do is plug the printer to a power socket, switch on the printer, connect the printer to your wireless network or connect the printer to your PC via the USB cable, install the printer driver on your PC and you are ready to print all in 20 – 30 mins. The ePrint function works like a charm via a wired network connection, but setting-up the ePrint function to work via my wireless network is a headache which is yet to go away. You will be asked for your proxy connectivity details which 90% of the African population knows nothing about. So most likely the printer will be used via a wired network connection making the wireless a waste that is if you don’t care about the awesome ePrint function. Read more…

Optimize your tweet reach with Buffer and SocialBro

February 10, 2012 2 comments

HOW TO Post Your Tweets At Optimal Times

Ever wondered what your truly best times to Tweet are? Knowing when you can reach most of your friends and followers can have a huge impact. We found that it can increase the number of clicks by 200%, double your retweets and considerably increase your Klout score.

The guys at Buffer sat down with the team from SocialBro and brainstormed a solution for you.

SocialBro is a wonderful Social Media dashboard that gives you a huge amount of information about your Twitter account. Personally I have been very successful understanding more where my followers are from, whom I engage with the most and much more.

Buffer is an amazing tool that allows you to schedule the content you find online and add it to your Twitter stream (it also works on Facebook). The app publishes the tweets according to the times you choose and, as we can read on its site, “with Buffer, we do the scheduling and let you focus on the sharing!”.

And as of today, SocialBro also integrates with Buffer. This works in the most hassle free way possible. Simply with the click of one button.

With this new feature, now you will be able to configure the times for scheduling your tweets via Buffer with the help of our Best Time to Tweet reportSocialBro calculates your best times to tweet during the week, helping you spread your content at the times you have more followers online. Isn’t it fantastic! Read more…


February 3, 2012 Leave a comment

A vital starting point with product creation: creating a product that will sell.

In other words, creating a product that has a hungry audience.

You can have the best quality information product in the world, but if you are the only one interested in “Advanced Cardio Training” then your product won’t sell.

Therefore, we will kick off this article with niche identification.

“Spend 10% of time on product creation and 90% of time on marketing the product” – Dan Kennedy marketing legend.

Part of marketing is market research or niche identification. If you do the hard work now and find that audience ready and willing to buy, then when it actually comes to marketing the product it will be so much easier.

Your job is to get in front and lead a crowd of people who are already marching, not to get a crowd of people to start marching.

So how do I find a hungry market?

You can start first by understanding the psychology of why people buy.

Here are things you can sell in order of effectiveness.

  • PAIN (or relief of pain)
  • PROBLEM (solution to a problem)
  • PLEASURE (delivery of pleasure)

Prevention is the hardest one of those to promote. Hardly anyone wants to hand over money to present something. It has been said people will not pay a dime for prevention, but when something is broken they will pay the world to fix it. If I was you I would stay away from creating a prevention product and just concentrate on the first two. Read more…

HP Helps Small Businesses Create Professional-quality Color Prints – In-house New HP LaserJet color printers increase office productivity, efficiency

January 27, 2012 Leave a comment

HP today announced new HP LaserJet printers designed to help small to midsize businesses (SMBs) create professional-quality color documents while increasing productivity and efficiency.

The HP LaserJet Pro 300/400 color printer series includes:

—  The HP LaserJet Pro 300 color M351 printer provides SMBs and home offices with uncompromisingly vibrant color prints.

—  The HP LaserJet Pro 400 color M451 printer adds increased print speeds, allowing businesses to quickly create professional-quality color prints such as marketing collateral.

The HP LaserJet Pro 300/400 color multifunction printer (MFP) series includes two devices with easy-to-use 3.5-inch color touchscreen interfaces:

—  The HP LaserJet Pro 300 color MFP M375 can increase productivity with easy print, scan, copy and fax functionality, and enables businesses to produce high-quality color prints and marketing materials.

—  The HP LaserJet Pro 400 color MFP M475 delivers the same capabilities, while increasing print speeds and output. It also includes standard duplexing and the ability to proactively manage office printing with HP Web Jetadmin.

HP LaserJet Pro 400 color MFP M475 includes all important functionalities: fast, high-quality printing, scanning, copying and faxing – all in one compact device.

Read more…

INSTANT MBA: Being Flexible Is More Important Than Being A Hard Worker

January 17, 2012 Leave a comment

Today’s advice comes from Canadian Tourism Commission CEO Michele McKenzie’s interview with


“I always value hard work. … But I think what I’m coming to value more is an ability of a person to work in an ambiguous work environment. I think it’s becoming a characteristic that’s going to be more valued in the workplace.”

People who rely on technical skills alone limit how much they can contribute, McKenzie says. Job descriptions are becoming more fluid, with employees expected to shift priorities or take on new duties to further an organization in a quickly evolving business climate. That’s especially important as businesses, like McKenzie’s, are investing lots of money and effort in social media, which the business world is still figuring out how to best use.

It’s important to not be too attached to a job title or your original job description, because there might be slight adjustments to better serve the company. The biggest part of that flexibility is a willingness to collaborate, she says. Everyone should be eager to contribute all that they can, and prepared to put in the extra effort to do that.

Instead of resisting change, you should see it as a chance to expand your experience.

“We need talent that see growth and learning as opportunity.”

INSTANT MBA: Why Your Business Plan Should Never Stop Growing

January 17, 2012 Leave a comment

Today’s advice comes from VisionIT founder David Segura’s interview with Smart Business.

“Sometimes people just put a plan on paper, then go and never look at it again. They never ask if the plan is still really representative of who we are as a company and where we are going.”

Segura — who founded VisionIT, an IT consulting firm, in 1997 and helped grow the company to more than 900 employees and $230 billion in revenue in 2010 — stresses the importance of having a clear and simple strategic plan that gives focus to your business.

But companies need to make a commitment to revisit the plan regularly as their business grows.

“Say we’re going to leverage more LinkedIn to [find job candidates], we would have someone do some discovery, make a plan, come back and say this is our strategic objective around social media,” says Segura.

“But let’s say a new tool comes out in the market. I’ll share in our strategic framework that a new tool might be out, there might be a better tool than LinkedIn, and is getting a lot more passive candidates. That is where you’re going to need some flexibility to say, ‘OK, we have already gone down the path, we’re making this investment, but we need to take a look at another tool in the market.”

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