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Archive for the ‘Guru Tips’ Category

20 Tips On Being Productive. 6 Companies. 8 Executives – How You Can Be More Productive With Tech In Your Business

February 21, 2012 1 comment

We all want to use technology in furtherance of the growth of our businesses. However, we also know that technology can be pretty confusing (for many business owners) and at times even filled with errors, crashes and security breaches.

Here a few executives of technology vendors share their best tips, thoughts, insights and more importantly TIPS on how the POWER of technology can help business owners be MORE productive.

20 tips, 6 companies, 8 executives

Companies submitting tips:

  • Brother
  • Dell
  • Epson
  • HP
  • Local
  • Research in Motion
Summary of their insight includes:
  1. Use all in one printers
  2. Buy from companies with a history of reliability
  3. Use tech with an environmental benefit
  4. Use online services
  5. Implement better data storage
  6. Read more…

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Optimize your tweet reach with Buffer and SocialBro

February 10, 2012 2 comments

HOW TO Post Your Tweets At Optimal Times

Ever wondered what your truly best times to Tweet are? Knowing when you can reach most of your friends and followers can have a huge impact. We found that it can increase the number of clicks by 200%, double your retweets and considerably increase your Klout score.

The guys at Buffer sat down with the team from SocialBro and brainstormed a solution for you.

SocialBro is a wonderful Social Media dashboard that gives you a huge amount of information about your Twitter account. Personally I have been very successful understanding more where my followers are from, whom I engage with the most and much more.

Buffer is an amazing tool that allows you to schedule the content you find online and add it to your Twitter stream (it also works on Facebook). The app publishes the tweets according to the times you choose and, as we can read on its site, “with Buffer, we do the scheduling and let you focus on the sharing!”.

And as of today, SocialBro also integrates with Buffer. This works in the most hassle free way possible. Simply with the click of one button.

With this new feature, now you will be able to configure the times for scheduling your tweets via Buffer with the help of our Best Time to Tweet reportSocialBro calculates your best times to tweet during the week, helping you spread your content at the times you have more followers online. Isn’t it fantastic! Read more…

Who Is Your Most Valuable Twitter Follower? This App Will Tell You

February 5, 2012 2 comments

There’s no reason to determine your virtual worth based solely on the number of people who follow you on Twitter — not when you can find the number of people who follow your followers, at least.

That’s what an app launched Monday promises to tell you, and along the way, it will also name your single Most Valuable Follower. Read more…

5 iPhone Twitter Apps that Do More Than Just Tweet

February 5, 2012 Leave a comment

When Twitter recently launched the newest version of its iPhone app, the company focused on streamlining and simplifying the user interface.

Ryan Sarver, head of Twitter API, said, “In a world where Facebook and Google are competing on features, Twitter wants to focus on being simple.”

However, even as the official Twitter app keeps it straightforward, developers are providing more in-depth Twitter capabilities on other apps. I took a look at various Twitter iPhone applications on the market today. Learn how you can expand your Twitter capabilities using these apps. Read more…

Stop Buying Customers. Buy Customer Profiles. Insight From The Founder of PetFlow.com

February 3, 2012 Leave a comment

PetFlow.com sells pet food, via a subscription, to pet owners. I’ve never been a fuzzy wuzzy warm hearted pet guy, but I do know that those who own pets often treat their pets like family members and their pet’s food is VERY important. PetFlow’s got a great thing going.

Alex Zhardanovsky, co-founder of PetFlow.com has lots of experience in online marketing and he’s using this experience to drive huge sales and profits for PetFlow.com. Priot to PetFlow.com he founded (and sold) advertising network, AdZoogle.

After he sold AdZoogle, Alex and his business partner were looking for their next business venture – hence PetFlow.com started in 2009. They’re gaining thousands of new customers per month and he has over 300,000 Facebook fans.

Here are some tips from Alex Zhardanovsky:
1. On Facebook people don’t want to shop – they want to converse, have fun, engage. Stop selling to them.
PetFlow gives its customers and prospective customers what they want, highly engaged – funny photos and more. Read more…

HOW TO CREATE A PRODUCT THAT SELLS

February 3, 2012 Leave a comment

A vital starting point with product creation: creating a product that will sell.

In other words, creating a product that has a hungry audience.

You can have the best quality information product in the world, but if you are the only one interested in “Advanced Cardio Training” then your product won’t sell.

Therefore, we will kick off this article with niche identification.

“Spend 10% of time on product creation and 90% of time on marketing the product” – Dan Kennedy marketing legend.

Part of marketing is market research or niche identification. If you do the hard work now and find that audience ready and willing to buy, then when it actually comes to marketing the product it will be so much easier.

Your job is to get in front and lead a crowd of people who are already marching, not to get a crowd of people to start marching.

So how do I find a hungry market?

You can start first by understanding the psychology of why people buy.

Here are things you can sell in order of effectiveness.

  • PAIN (or relief of pain)
  • PROBLEM (solution to a problem)
  • PLEASURE (delivery of pleasure)
  • PREVENTION

Prevention is the hardest one of those to promote. Hardly anyone wants to hand over money to present something. It has been said people will not pay a dime for prevention, but when something is broken they will pay the world to fix it. If I was you I would stay away from creating a prevention product and just concentrate on the first two. Read more…

WILL YOU BUY A BLACKBERRY PORSCHE FOR N322K?

February 2, 2012 Leave a comment

When the design for Blackberry Porsche came out last year, many people dismissed it, saying it was a rumour. Well, it isn’t! It has been launched and is now in the UK and Asian market.

Read more…

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